Strategic partnerships
ITM is increasingly working with market leading supplier organisations in strategic partnerships. The concept behind these agreements is that the partners realise their business and brand development objectives amongst ITM members through a combination of event, print, on-line & direct marketing, educational programme and member research.
ITM is creating a series of strategic partnerships with non-competing organisations. There are three levels of partnership - Platinum, Gold and Silver - and are for a minimum of two years, thereby creating the means to maximise ROI from a structured programme of activity tailored to delivering the partner organisation's objectives, aspirations and priorities.
Further value can be added to strategic partnerships in the form of a number of complimentary or discounted memberships that can be offered to existing or potential clients of the partner.
Platinum Partners automatically become Platinum sponsors of all ITM events including the conference and half year summit. Platinum sponsors enjoy brand dominance of each event through a co-ordinated programme of pre-event marketing, delegate profiling and on-site presence. Platinum sponsors also receive priority access to delegates for profiling and communication. Only 1 Platinum sponsor is permitted in any industry sector.
Content and Pricing
Premium | Gold | Bronze | |
|---|---|---|---|
| Sector exclusivity | YES | NO | NO |
| Conference | Platinum sponsorship | Gold sponsorship | Silver sponsorship |
| National Forums | 1 x Gold sponsorship | 1 x Silver sponsorship | N/A |
| Partnership Forums | N/A | N/A | N/A |
| Focus Forums | 1 x Gold sponsorship | 1 x Silver sponsorship | N/A |
| Newsline | Double page spread in each issue | Full page in each issue | Full page in alternate issues |
| Directory | 2 x full pages | Section Divider | Full page |
| Website | 12 month banner ad + featured listing | 6 month banner ad + featured listing | 3 month banner ad + featured listing |
| E-blasts | Quarterly branded e-blast to all ITM members | 2 branded e-blasts | 1 branded e-blast |
| Research | Activity to be agreed | ||
| Complimentary memberships | 10 | 5 | 3 |
| Cost per annum | £60,000 Plus VAT | £40,000 Plus VAT | £25,000 Plus VA |
