ITM Airline Retailing Guide - Addendum (1)

Stakeholder Briefing

Airlines are changing the way they distribute their products, both from a pricing perspective and ancillaries using technology platforms to present a consumer shopping experience, effectively an updated and graphical presentation of fare options to enable choice of service and personalisation across a range of added extras or ancillaries.

The Airline Retailing Guide can be found here

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Published: 22 Jun 2023
Type: Guide
Produced by: ITM
Sector : Aviation and Aerospace
Business - Supplier : Free
Business - IP Supplier : Free
Connect - IP Supplier : Free
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